Privacy Policy

Swartberg Biking (Pty) Ltd · Registration Number: 2023/893918/07
Last Updated: 30 June 2026

1. Introduction

Swartberg Biking (Pty) Ltd (“Swartberg Biking”, “we”, “us” or “our”) is committed to protecting and respecting your privacy.

This Privacy Policy explains how we collect, use, disclose, store and protect your personal information when you visit our website, make an enquiry, book a tour, purchase products or services, or otherwise interact with us.

We process personal information in accordance with the provisions of the Protection of Personal Information Act, 4 of 2013 (“POPIA”), and other applicable South African legislation.

By using our website or providing us with your personal information, you acknowledge that you have read and understood this Privacy Policy.

2. Information We Collect

We may collect and process the following categories of personal information:

Personal Identification Information

• Full name and surname
• Date of birth
• Nationality
• Passport information where required for international travel arrangements
• Identity or passport numbers where legally required

Contact Information

• Email address
• Telephone and mobile numbers
• Residential or postal address
• Emergency contact details

Booking and Tour Information

• Motorcycle licence details
• Riding experience and skill level
• Tour preferences and travel requirements
• Accommodation preferences
• Dietary requirements
• Special requests
• Travel insurance details where applicable

Financial Information

• Billing information
• Payment information required to process bookings

Please note that Swartberg Biking does not store full credit card details.

Website Usage Information

When you visit our website, we may automatically collect certain technical information, including:

• IP address
• Browser type and version
• Device type
• Operating system
• Pages visited
• Time and duration of visits
• Referring websites

3. How We Collect Information

We may collect personal information when:

• You submit an enquiry via our website.
• You contact us by email, telephone, WhatsApp or social media.
• You request quotations or information.
• You make a booking or purchase our services.
• You subscribe to newsletters or marketing communications.
• You communicate with us during the planning or operation of a tour.
• You browse or interact with our website.

We may also receive information from:

• Travel agents and tour operators.
• Motorcycle rental companies.
• Accommodation providers.
• Business partners acting on your behalf.
• Other parties where legally permissible.

4. Purpose for Collecting Personal Information

We collect and process personal information for purposes including:

• Responding to enquiries.
• Preparing quotations and itineraries.
• Confirming and managing tour bookings.
• Arranging accommodation, activities and motorcycle rentals.
• Providing guided and self-guided motorcycle tours.
• Communicating important tour information.
• Processing payments.
• Providing customer support.
• Improving our products, services and website.
• Conducting internal administration and record keeping.
• Complying with legal and regulatory obligations.
• Detecting and preventing fraud or unlawful activities.
• Protecting the legitimate interests of Swartberg Biking and our clients.

5. Sharing of Personal Information

We may share personal information with trusted third parties where necessary to provide our services, including:

• Accommodation establishments
• Motorcycle rental suppliers
• Tour guides and support staff
• Activity providers
• Travel service providers
• Payment processors
• Professional advisers, accountants and auditors
• IT service providers and website administrators

Personal information will only be shared to the extent reasonably necessary to provide the requested services.

We may also disclose information where required by law, court order or governmental authority.

6. International Transfer of Information

Due to the nature of international motorcycle travel, personal information may occasionally be transferred to service providers or business partners located outside South Africa.

Where personal information is transferred internationally, Swartberg Biking will take reasonable steps to ensure that such information receives an appropriate level of protection consistent with POPIA.

7. Direct Marketing

Swartberg Biking may occasionally send you information regarding tours, promotions, newsletters or services that may be of interest to you.

Marketing communications will only be sent where permitted by law or where you have consented to receive such communications.

You may opt out of receiving marketing communications at any time by contacting us or by using the unsubscribe option contained in our communications.

8. Cookies and Website Analytics

Our website may use cookies and similar technologies to improve user experience, analyse website traffic and monitor website performance.

Cookies are small files stored on your device that enable certain website functionality.

Most web browsers allow you to refuse or delete cookies. Please note that disabling cookies may affect certain website functions.

We may also use website analytics tools to better understand how visitors use our website.

9. Security of Personal Information

Swartberg Biking takes reasonable technical and organisational measures to protect personal information against loss, misuse, unauthorised access, disclosure, alteration or destruction.

While every reasonable effort is made to safeguard personal information, no method of electronic transmission or storage can be guaranteed to be completely secure.

10. Retention of Information

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, comply with legal obligations, resolve disputes and enforce agreements.

When personal information is no longer required, it will be securely destroyed or anonymised.

11. Your Rights Under POPIA

Subject to applicable law, you have the right to:

• Request access to personal information held about you.
• Request correction of inaccurate or incomplete information.
• Request deletion of personal information where legally permissible.
• Object to the processing of your personal information.
• Withdraw consent previously granted.
• Object to direct marketing communications.
• Lodge a complaint with the Information Regulator.

Requests relating to personal information may be submitted using the contact details below.

12. Children’s Privacy

Swartberg Biking does not knowingly collect personal information from persons under the age of 18 without the consent of a parent or legal guardian.

13. Third-Party Websites

Our website may contain links to third-party websites. Swartberg Biking has no control over, and accepts no responsibility for, the privacy practices or content of such websites.

Visitors are encouraged to review the privacy policies of all third-party websites they visit.

14. Changes to this Privacy Policy

Swartberg Biking reserves the right to amend this Privacy Policy from time to time.

Any changes will be published on this website and will become effective immediately upon publication.

15. Contact Information

If you have any questions regarding this Privacy Policy or wish to exercise your rights in relation to your personal information, please contact:

Swartberg Biking (Pty) Ltd
Registration Number: 2023/893918/07
09 Tulip Close, Falcon Road
D’Urbanvale, Durbanville
Cape Town 7550
South Africa
Email: info@swartbergbiking.co.za

16. Complaints

If you believe that Swartberg Biking has processed your personal information unlawfully, you may lodge a complaint with us directly.

You also have the right to lodge a complaint with:

The Information Regulator (South Africa)
JD House, 27 Stiemens Street
Braamfontein, Johannesburg 2001
Email: complaints.IR@inforegulator.org.za
Website: www.inforegulator.org.za

Updated – 30 June 2026